Saarioinen Oy has acquired Poppamies Oy. Poppamies will continue its spicy journey as an independent unit within Saarioinen’s Makuratkaisut business unit. This is a strategically significant step for both beloved food industry players.
Poppamies had been looking for a suitable partner to support its growth ambitions for some time. When these two bold companies from Pirkanmaa found each other, their values and goals aligned, leading to the transaction. In April 2025, Saarioinen acquired the entire share capital of Poppamies Oy. For Saarioinen, the acquisition concretizes their new growth strategy.
Poppamies will continue to operate under its own name and style. Moving forward, Poppamies will also benefit from Saarioinen’s strong expertise, enabling the implementation of more ambitious product development projects. The collaboration will also open doors in production and distribution.
About Saarioinen
Saarioinen is a Finnish family business and a leading ready-meal company. For us, making food is the best thing ever, and it has been the company’s core mission since 1957 when operations began in Sahalahti, Kangasala. Today, Saarioinen also makes food in Valkeakoski, Huittinen, and Rapla, Estonia, with a total of about 1 200 employees. Saarioinen cherishes traditions while continuously developing new products together with Finns.
About Poppamies
Poppamies is a Finnish company founded in 2008 that creates strong flavors for cooking and is especially known for its chili and barbecue sauces. Its home base is in Kangasala, and its turnover in 2024 was 5.2 million euros. Poppamies employs 13 people and has about 2 000 points of sale in Finland and exports to 14 different countries. The company’s slogan is “Asennetta ruuanlaittoon” (Eng: Attitude in Cooking).
HLP acted as financial advisor to Saarioinen in the transaction.
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